I remember when Laura was totally into American Girl. I believe she was in third grade which would’ve made me in fifth so I believe the year was 1993 or 1994. Here we are more than 20 years later and the American Girl brand is still alive and more than well. Laura’s favorite was Samantha and because of her love for the brand and because we’ve teamed with up with our pal, Elia, of Conservamom, to bring you one huge giveaway, well, at least one that’s 18″ tall! Meet the newest American Girl, Lea!

Explore with Lea-HR
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American Girl has unveiled their 2016 Girl of the Year Lea. Lea, the 2016 Girl of the Year, is a talented photographer with an adventurous spirit. In her story, Lea discovers a wide world of possibilities when she embarks on a faraway adventure to Brazil.
Lea Closeup-HR
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The 18”Lea doll has warm hazel eyes, medium skin, and long wavy hair. Lea arrives in a colorful dress with braided trim, underwear, and sandals with crisscrossed laces. Also included are her colorful canvas messenger bag, a pretend compass necklace, and the Lea Dives In paperback book by Lisa Yee.
The Lea collection is available through American Girl’s catalog, at americangirl.com, at all American Girl retail locations nationwide; and at American Girl specialty boutiques at select Indigo and Chapters in Canada and El Palacio de Hierro locations in Mexico City. The Lea books can also be purchased through retail and online booksellers.
Lea Doll and Book-HR
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Available for only one year, Lea’s collection includes a beautiful 18-inch Lea doll featuring long wavy hair and warm hazel eyes, plus several tropical-inspired outfits, accessories, and toys that reflect her Brazilian travels—including Lea’s Rainforest House with over 30 pieces! To further expand Lea’s world for girls, an all-new, action-adventure film will debut on DVD from Universal Studios Home Entertainment in summer 2016.
Lea and Camila-LR
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Written by award-winning author Lisa Yee, the 2016 Girl of the Year books—Lea Dives In, Lea Leads the Way, and Lea and Camila—introduce girls to a curious ten-year-old girl with an adventurous spirit. On a family trip to Brazil to visit her older brother, Zac, who is studying the Amazon rainforest, Lea is excited to capture everything she sees with her camera. Soon Lea makes some incredible discoveries, but she also faces unexpected challenges, including a fear of the ocean, tension with Zac, and finding a baby sloth that has been gravely injured. With the help of her family, her new Brazilian friend, Camila, and her late grandmother’s guiding inspiration, Lea finds the inner strength and confidence to live her new adventures to the fullest.
Lea Beach Lifestyle-HR
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Giving Back with Lea
To show girls that, together, they can make a difference in helping protect animals and their habitats, American Girl has created Wild at Art, a year-long fund-raising campaign in support of World Wildlife Fund (WWF). Starting January 1, American Girl is encouraging girls to use their artistic abilities to host an art sale and donate the proceeds to WWF. To launch the campaign, American Girl has made a $50,000 donation to WWF and also invites customers to contribute at American Girl retail stores and americangirl.com. Parents can visit americangirl.com/wildatart to learn more and register for Wild at Art, plus get animal-themed craft ideas, and be entered into a sweepstakes for the chance to win one of 17 Lea prize packages.
In addition, from January 1 through December 31, 2016, for every purchase of one of the three plush animals in Lea’s collection—the margay, sea turtle, or sloth—American Girl will donate $1 (up to a maximum of $100,000) to WWF.
Other Lea-related initiatives being held throughout the year include the following:

  • Lea Born for Adventure Paid App and Online Play: Girls can join Lea in Brazil for an adventure of a lifetime with this paid app, featuring beautiful graphics, exclusive content, and endless play. The app retails for $1.99 and is available for download on American Girl – Girl of the Year. Girls can also visit the Lea-dedicated site for book excerpts, movie-related content, games and quizzes, wallpaper and e-cards, and much more.

 

  • Lea Retail Events: On January 1, American Girl stores hosted Lea’s Debut Event, where girls got a first look at her full product collection, plus enjoy in-store activities, colorful crafts, giveaways, and a fun photo opportunity. Girls can also take part in free and paid Lea-related events throughout the year. For more details on the in-store events, visit americangirl.com/stores.

The Lea collection is available on January 1 through American Girl’s catalogue; at americangirl.com; at all American Girl retail locations nationwide; and at American Girl specialty boutiques at select Indigo and Chapters in Canada and El Palacio de Hierro locations in Mexico City. The Lea books can also be purchased through retail and online booksellers.

To learn more about Lea and the Girl of the Year line, go to americangirl.com, Facebook at facebook.com/americangirl, Twitter at twitter.com/american_girl, Pinterest at pinterest.com/agofficial, and American Girl’s Instagram page at instagram.com/americangirlbrand.

Leagiveaway
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The amazing people at American Girl Want you to experience the adventure with Lea. One lucky winner will have the chance to win this gorgeous doll and go on their own adventures with her. Giveaway is open to US only and ends on 1/19 at 11:59pm EST.Must be 18 years old to enter.

Disclosure: All opinions are 100% mine. This giveaway is in no way associated with, sponsored, administered, or endorsed by Facebook, Twitter, Google, Pinterest or any other social media network. All opinions and experiences are Conservamom‘s. Open to US residents only , must be 18+. Confirmed Winner(s) will be contacted through email and have 48 hours to respond before a new winner will be drawn. No purchase necessary. Void where prohibited by law. The sponsor will be responsible for product fulfillment to winner(s) of the giveaway. The disclosure is done in accordance with the Federal Trade Commission 10 CFR, Part 255 Guides Concerning the use of Endorsements and Testimonials in Advertising. For questions or to see your product featured in an Event you can contact Elia At Conservamom
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Bert Anderson is a blogger and social media manager mom of three living outside of the Twin Cities in Minnesota. She’s the author behind the blog First Time Mom, where she honestly chronicles the peaks and valleys of parenting. Even though she has more than one child, Bert maintains that whether you have one child or 19, there’s a first time for everything. She’s a lover of coffee, conversations, pop culture, healthy living and fitness.

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